Self-Discipline: The Superpower Your Kid Can Build in the Gym
In a world full of instant gratification, self-discipline might be one of the most underrated superpowers a child can develop—and the gym is the perfect... Read More
Blog
Raising Strong Kids: Why the Gym Is the Perfect Place to Build Character
There’s something extraordinary happening in Brand X® Method gyms across the world—but most people looking in from the outside just see the physical work. They... Read More
Building a Foundation for a Lifetime of Strength: The Brand X Method in Action
In the photo above, you see a group of kids poised for action, ready to launch into movement, play, and challenge. But what you may... Read More
Movement Play Enhances Learning in a Big Way
Imagine a child outside wildly running through a field and coming across a wide stream. Having never crossed a stream before, she hesitates. She looks... Read More
Building Strong Foundations: The Base Build Boost Approach to Teaching Movement to Kids
Let’s dive into a concept that is essential to how Brand X® teaches movement to kids: Base – Build – Boost. Base, Build and Boost represent three distinct phases kids go through... Read More
A Canary In The Coal Mine
This image, a fixture in our gym, Brand X® -The Lab, for years, now proudly hangs in my home gym. Its significance lies in the... Read More
Youth Fitness For Parents: How does physical literacy help the sedentary child?
Alarmingly, in 2023 most kids in the US rely on sports to get their physical activity. In most cases this is their only physical activity. According... Read More
Youth Fitness for Parents: How does physical literacy help your athlete?
If you are a parent with kids in sports, you might be wondering “How is all this talk of physical literacy going to help my... Read More